In Jackson, Mississippi, few names carry the legacy and community presence of Paul Moak Honda. In February 2026, that legacy took an exciting step forward as the dealership celebrated its grand reopening following an extensive renovation — one that blends decades of history with a bold vision for the future of automotive retail.
The timing made the celebration even more meaningful. As Mississippi’s first Honda dealer, established in 1971, Paul Moak Honda marked 55 years with the brand while also celebrating 80 years as a family-owned automotive business. Now, with its transformation as the state’s newest Honda “Blue Stage” dealership, the company stands in a unique position as both one of the longest-standing and most forward-looking dealerships in the region.
A Modern Transformation
The renovation project, which spanned approximately 10 months, reimagined the dealership from the ground up. What was once a 25-year-old facility has been transformed into a sleek, modern environment that enhances both the customer experience and operational efficiency.
At the heart of the redesign is Honda’s next-generation Blue Stage design concept, which emphasizes openness, transparency and connectivity. The new dealership features expansive glass walls, an open showroom layout, and clearly defined welcome and service areas, creating a seamless, inviting customer journey.
The reimagined space also reflects the changing needs of today’s customers. Multiple waiting areas — including a comfortable living room-style lounge, a dedicated workstation with charging ports and additional seating near the showroom — allow visitors to choose an environment that suits their needs. Integrated power infrastructure, including floor outlets throughout the showroom, ensures the facility is ready for emerging vehicle technologies, including electric vehicles.
Even from the outside, the transformation is striking. The redesigned exterior presentation, combined with thoughtful vehicle displays, sets the tone before customers even step inside, reinforcing the dealership’s commitment to innovation and excellence.
A Community Celebration
On Feb. 25, 2026, Paul Moak Honda opened its doors to the public for a grand reopening celebration that drew an impressive and diverse crowd from across the Jackson community. Customers, employees, business partners and community stakeholders gathered to mark the occasion, alongside representatives from American Honda Motor Company.
The event also attracted significant civic and state leadership, underscoring the dealership’s impact on the region. Among those in attendance were Jackson Mayor John Horhn, Mississippi Lt. Gov. Delbert Hosemann, and other public officials and community leaders.
Mayor Horhn commended the dealership’s continued investment in Jackson, noting the broader significance of projects like this one. “When a family-owned business continues to reinvest at this level, it sends a clear message about confidence,” he said. “These projects support jobs, enhance the customer experience and contribute to our local economy in a meaningful way.”
The celebration itself reflected the dealership’s commitment to hospitality and engagement. Guests were offered guided tours of the newly renovated facility, including the upgraded service department, with valet service creating a smooth and memorable arrival experience. The event’s flow allowed attendees to experience the dealership’s new layout firsthand while also connecting with the people behind the business.
Honoring a Legacy
While the new facility represents a major step forward, the grand reopening also served as an opportunity to reflect on the dealership’s enduring legacy.
Paul Moak Honda’s roots as Mississippi’s first Honda dealership carry both historical significance and a deep sense of pride. Over the decades, the dealership has grown alongside the Jackson community, building relationships with generations of customers.
Behind that longevity is the strength of a family-owned business that has remained committed to its community for eight decades. In an industry that has seen significant consolidation, Paul Moak Automotive continues to stand out as a locally rooted organization, actively involved in civic initiatives, philanthropy and economic development.
This connection was evident throughout the grand reopening event. The presence of local leaders, long-time customers and community partners highlighted the dealership’s role not just as a place of business, but as a cornerstone of the community it serves.
Looking Ahead
With its newly renovated facility and continued commitment to innovation, Paul Moak Honda is embracing the continued evolution of automotive retail. Its Blue Stage design provides the flexibility and infrastructure needed to support evolving vehicle technologies, while the customer-focused layout reflects shifting expectations in the retail experience.
At the same time, the dealership remains grounded in the values that have defined it for generations: service, relationships and a deep connection to the Jackson community.
The juxtaposition is fitting. As the first Honda dealer in Mississippi — and now the newest in design — Paul Moak Honda embodies both heritage and progress. As the state’s oldest Honda dealership celebrates 55 years with the brand, the grand reopening of Paul Moak Honda is a powerful reflection of its enduring legacy and forward momentum.
